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B2B Sales Manager – Digital Signage

Own consultative sales of Signmitra to restaurants, retailers and multi-location businesses, from discovery and demo through rollout and expansion.

Meerut, Uttar Pradesh, IndiaOn-siteFull-time4–8 years
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About the role

Signmitra helps businesses create, schedule and manage content across connected screens. In this role, you will turn customer needs into practical digital signage solutions and own direct B2B opportunities through to launch.

What you will do

  • Build and manage a qualified pipeline across restaurants, retail, education, healthcare and multi-location businesses.
  • Run discovery calls, tailored product demos and trial plans that show the customer how Signmitra will work on their screens.
  • Prepare proposals, coordinate commercial discussions and close new subscriptions and screen rollouts.
  • Maintain accurate CRM records, follow-up plans, forecasts and reasons for wins or losses.
  • Work with implementation and product teams to ensure a smooth handover and identify expansion opportunities.

What we are looking for

  • At least 4 years of B2B solution sales experience in SaaS, digital signage, AV, IT services or a closely related field.
  • Evidence of owning opportunities from prospecting and discovery to negotiation and closure.
  • Ability to explain software and screen workflows to both business and technical decision-makers.
  • Comfort using a CRM, managing a measurable pipeline and presenting a product live.
  • Experience with restaurant, retail or multi-location customers is useful, but not required.

Why Signmitra

Work on customer-facing software used across real connected screens. Collaborate closely with product, sales and support in a small team where your work is visible.

Skills

B2B SaaS salesConsultative sellingProduct demosPipeline managementCRMNegotiationAccount expansion